This is what is known as spamdexing. Most of the search engines have adapted to the more popular methods of cheating. So this particular tactic is not all that effective anymore.
There are ways to combat it, though. Try this. Go to
http://google.com/ and type in "miserable failure" and look at the first link. Though the words don't appear anywhere in the text of that page, it's still a legit find. Here's why. A bunch of different people placed links to this url in their web pages anchored on the words "miserable failure". Aparently, an awful lot of people hold this opinion.
If you want to help combat the spamdexing, just pick your favorite reliable source for info on teen gulags and put links, anchored on appropriate text, in your signatures in forums that you post to.
Go ahead and test it out with names of institutions and individuals you know. Already, counter info sites like this one are turning up 2nd in the list, or at least in the top 10. And, unlike the spamdexers, most of the content linking to these counter sites is spontanious and original, not dozens of copies of identical pages designed to trick the search engines.
Write on, everybody! We are having an impact.
I have always thought that all men should be free; but if any should be slaves, it should be first those who desire it for themselves, and secondly those who desire it for others. Whenever I hear anyone arguing for slavery, I feel a strong impulse to see it tried on him personally.
--Abraham Lincoln