Forward:
It would seem to me that taking away self-determinism by programing someone might be considered the beginnings of a form of slavery. Maybe they can prefect it so that just watching the products on TV brings about an uncontrollable urge to consume. I forsee at the least a spineless future society with no will-power or power of choice if this idiocy takes hold.
http://www.statesman.com/news/content/a ... 2007e.htmlStudy: Implanting memories can alter food preferences
Researchers think the method, if perfected, could induce people to eat less of what they shouldn't and more of what they should
LOA ANGELES TIMES
Tuesday, August 2, 2005
In the battle against the bulge, some psychologists have a new idea: lying.
A team led by psychologist Elizabeth Loftus of the University of California, Irvine, found that it could persuade people to avoid fattening foods by implanting unpleasant childhood memories about the food, even though the events never happened.
In a paper published in today's Proceedings of the National Academy of Sciences, the team said it turned off people to strawberry ice cream and
other foods by manipulating the subjects to believe that the foods made them sick when they were children.
The scientists say they have also successfully implanted positive opinions about asparagus by convincing subjects that they once loved the vegetable.
The method could induce people to eat less of what they shouldn't and more of what they should, Loftus said.
The food studies are the latest in a string of memory experiments by Loftus, who is most famous for her position on recovered memories of childhood sexual abuse. Based on her work, she has suggested that most of these memories were probably false.
